Monday, August 1, 2016

New Marketing Processes

The 1st phase of our new plan begins TODAY, Monday, August 1, 2016. 

  1. Use New Marketing Request form to submit for a new project. 
  2. All communications for marketing requests are now through Communications - hpl.communications@houstontx.gov 
  3. Use the Reprint/Outreach Request form for standard reprint and outreach material requests. 
  4. Use the Marketing Equipment Rental to request any equipment (i.e.: banners, tablecloths) 
Starting November 1, 2016, the Marketing Team will promote 3 events per month for each library with the below marketing tools. Each library MUST input their events 3-months in advance in the online events module. We will follow a strict TIMELINE in order to make this process as smooth as possible. For the first run in November, we are extending the deadline to August 19.

Featured Event Marketing Tools:
  • A featured event flyer 
  • eNewsletter 
  • Social media campaign

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